Magazine analysis

VIVA-Coldplay:

This is an advert for tour dates.

It shows- the names of supporting acts, dates, location, website and other ways to contact.

I could use-website and ways of contact

It is effective because- It has the name of the concert 'VIVA' in bold letters and bright colours. It also has the names of the supporting acts (Jay-Z & Girls Aloud) in big, black letters, so if someone is a fan of Jay-Z, seeing his name will make them read the advert.


Midlake-The Courage of Others

This is a leaflet for the release of an album.

It shows- the release date, quotes, tour dates, websites, HMV logo

I could use-release date, quotes, HMV logo

It is effective because-the picture is a mirror image and looks quite sinister. It is thin and small so people would mind taking it if given in the street as it is not too big to carry around.


Delphic-Acolyte

This is an advert for the release of an album

It shows-the album cover, quotes and star rating, website

I could use-star rating

It is effective because-most of the advert is taken up by the picture and it is so unusual that it will make people notice it. It has the band name in the centre of the picture in an unusual font, making it look modern.

Massive Attack-Heligoland

This is an advert for he release of an album

It shows-a picture of a zombie looking face with a grey rainbow above it, the name of the band and the album seperated by spaces, release date, website

I could use-the unusual spacing of the letters in the name of the band and album

It is effective because-the picture looks like someone has painted on the advert, and the grey colour is very effective against the orange background, so it stands our. By having the spacin between the letters makes the reader need to look fully and concentrate to work out what it is saying, making them read it unitentionally, and become aware of the album.